Wednesday, March 17, 2010

(Got an Hour Next Week?) Using Social Media to Promote Chapter Meetings

Next Wednesday (March 24) from 12-1 pm EDT, you will want to be part “Using Social Media to Promote Chapter Meetings,” a free virtual lunch organized by ASAE & The Center’s Component Relation Section Council!

During your lunch hour on the call, you will be talking with some of the association world’s most inspiring minds, people with integrated marketing insight operating with organizations like yours.

Yes, it is another topic on social media, but I can tell you that each one of these panelists has a distinctive personality with a compendium of tools and tricks for using social media to its fullest potential.

Don’t believe me? Register for the next Wednesday’s call and see for yourself! (Register here:

Using Social Media to Promote Chapter Meetings will feature panelists:

Peggy Hoffman, Mariner Management and Marketing LLC - Peggy Hoffman, CAE, co-owns Mariner Management, an association management company that is currently home to 5 component organizations. She actively uses social media within these groups to promote meetings and community. She also works with national associations who are looking to improve their components. Peggy blogs about chapters and components at the Idea Center and you can follow her on Twitter @peggyhoffman.

Kimberly Mosley, American College of Healthcare - Kimberly Mosley, CAE is currently the Vice President of Management Information Systems and CIO at the American College of Healthcare Executives. She joined ACHE as a systems analyst in 1996. She serves on the Advisory Board for Prairie State Junior College in their technology department and serves as a professional advisor at DePaul University. She is an active member of the American Society of Association Executives (ASAE) and is currently serving on the CAE Commission. In 2002, she was awarded the Diversity Executive Leadership Scholarship and in 2003, she earned distinction as a Certified Association Executive. She has lectured and written articles on technology and association management and you can follow her on Twitter @kmosley0701 (kmosley-zero-seven-zero-one).

Shannon Otto, MemberClicks - Shannon Otto is the marketing specialist and blogger for MemberClicks, an association management software company dedicated to providing refreshing technology for small-staff associations. A forward-thinking communicator, Shannon is passionate about providing resources to association professionals to help them refresh their membership experience. Prior to joining MemberClicks, Shannon worked in newspapers and television, and brings a unique perspective and voice to the association community. You can follow her on Twitter @MemberClicks.

Andy Steggles, Higher Logic LLC - Andy Steggles is the Chief Operating Officer & Social Strategist for Higher Logic, a white label social media software company which specializes in associations. Mr. Steggles is the author of “Social Networking for Non-Profits” which is due to be published by ASAE in April. Before he started at Higher Logic, Mr. Steggles was the Chief Information Officer of the Risk & Insurance Management Society, Inc. (RIMS) where he headed their social strategy initiatives. Mr. Steggles was also the founder of the Social Networking and Media Association, a non-profit dedicated to the advancing the social web. You can follow Andy on Twitter @asteggles.

Follow Twitter hashtag #CRPLunch for more information!

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